
A feed that answers 'why is my plant dying' before you ask.
Little Sprouts' calendar is mostly care content, not product shots - answering the exact 'why are the leaves yellowing' questions customers already search for, which builds the trust that eventually drives the actual nursery visit.
Content Calendar
A representative week of what actually gets posted.
Care Tip
Why leaves yellow and what it actually means
New Arrival
This week's restock, availability count
Repotting Reel
Step-by-step repotting demo
Customer Plant
A customer's plant, one year later
Weekend Visit
What's blooming this weekend
Sample Posts
A taste of the actual captions this account runs.

“Yellow leaves usually mean overwatering, not underwatering. Here's how to check.”
Saved 600+ times, highest of the quarter

“12 fiddle leaf figs back in stock Saturday morning, first come first served.”
Sold out within 2 hours of posting

“This monstera came home with a customer as a cutting. One year later.”
Most shared post of the year
Growth Snapshot
What consistent posting actually moves.
+27%/quarter
Follower Growth
8.1%
Engagement Rate
5
Posts Per Week
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